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Senior Account Manager, Platform Success - IQVIA Digital (REMOTE)
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Client Relationship Management & Advocacy: Act as a primary point of contact and trusted advisor for clients, building strong partnerships through trust, transparency, and consistent communication. Own senior stakeholder relationships and influence client strategy at an executive level. Work closely with sales team to anticipate client needs, proactively addressing challenges and opportunities before they escalate.
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Strategic Campaign Planning & Execution: Collaborate with Programmatic Traders to design and execute campaigns aligned with client KPI's, leveraging platform capabilities to drive performance. Lead development of multi-channel strategies and provide strategic oversight across campaigns. Translate client goals into actionable media strategies that maximize ROI and efficiency.
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Performance Insights & Optimization: Regularly analyze and interpret campaign performance data, identifying trends, areas for improvement, and growth opportunities. Provide proactive recommendations and data-backed insights that empower clients to refine their strategies. Drive continuous optimization frameworks and elevate analytical rigor across accounts.
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Collaboration with Cross-Functional Teams: Work closely with traders, Product, and Engineering teams to troubleshoot issues, enhance capabilities, and advocate for feature improvements based on client feedback. Serve as a key escalation point and influence product direction through aggregated client insights. Ensure flawless execution of campaigns by bridging the gap between client expectations and platform capabilities.
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Thought Leadership & Industry Expertise: Serve as a trusted advisor by educating clients on evolving ad tech trends, best practices, and emerging opportunities. Represent in client meetings, QBRs, and industry events, positioning the platform as a market leader. Contribute to internal thought leadership and help define platform success standards and playbooks.
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Deepened Client Partnerships: Demonstrated ability to foster strong, strategic relationships that lead to increased client engagement and long-term growth, including expansion opportunities and revenue retention.
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Strategic Impact: Delivery of thoughtful, data-informed recommendations that drive measurable improvements in campaign outcomes and client satisfaction, influencing broader client marketing strategy.
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Campaign Excellence: Consistent execution of high-performing programmatic strategies, with attention to audience quality, reach, and behavioral outcomes.
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Operational Agility: Streamlined collaboration with internal teams to ensure timely, accurate campaign delivery and continuous optimization, while improving team efficiency and scalability.
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Bachelor's Degree required.
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Six (6)+ years’ experience building client relationships and growing a book of business against a revenue target.
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Programmatic Strategy Expertise: Proven experience building and optimizing omnichannel digital campaigns using platform insights and data, including hands-on experience across multiple DSPs (e.g., DV360, The Trade Desk, Amazon DSP or similar).
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Programmatic Reporting & Analytics: Strong experience developing and delivering programmatic reporting, with the ability to synthesize complex datasets into clear, compelling narratives and actionable insights through data storytelling.
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Healthcare Industry Knowledge: Prior experience working with healthcare clients or within regulated industries is strongly preferred, with specific experience supporting healthcare and pharmaceutical brand marketing initiatives.
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Client-Facing Experience: Comfortable serving as the strategic point of contact for clients, agencies, and publishers; able to translate complex media strategies into clear, actionable plans, including collaboration with agency stakeholders.
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Familiarity with ad serving platforms (Google Ad Manager, Sizmek, etc.) preferred.
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Knowledge of agency and/or publisher media planning process, including how programmatic fits alongside social, email and TV preferred.
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Able to prioritize work based on strategic value and self-manage across multiple projects.
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Proficiency in breaking down complex technical problems into business solutions.
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Strong analytical skills to draw insights from large datasets.
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Excellent written and verbal communication skills.
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Proven ability to work with and influence cross-functional teams.
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Passion for working in a space that sits at the intersection of healthcare and technology.