Senior Research Analyst, Disney+ UK Ad Sales

Senior Research Analyst, Disney+ UK Ad Sales

About the Role & Team Disney+ is The Walt Disney Company's Direct-to-Consumer (DTC) video entertainment service, offering premium branded content alongside a broad general entertainment library, appealing to families and adults alike. The service consists of long-form and short-form video built around six key content brands (Disney, Pixar, Marvel, Star Wars, National Geographic and Hulu) with an appealing and easy to use interface accessed across multiple platforms (e.g. smart TVs, mobile devices).

The Audience Measurement and Insight team work across the Disney Advertising, Media Networks, Content Sales and Content Development divisions, and is tasked with delivering best in class measurement, data and insight to support the objectives of each business area.

We are looking to expand our team. The Senior Analyst, Audience Measurement and Insight, will support the Disney+ Advertising UK sales team. This role will bring experience in translating audience insights from a wide range of industry tools and campaign effectiveness studies into compelling commercial narratives.

The role will support the UK commercial Senior Manager, Audience Measurement and Insight, and work hand-in-hand with the regional advertising audience measurement and insight team.

This position requires someone to work from our Hammersmith offices 4 days a week (Mon-Thu).

Values You'll join a team grounded in our Disney values — acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration and caring deeply for our Community. These values shape how we work and how we support one another every day.

What You Will Do

  • Develop compelling audience insights to champion the benefits for advertisers in partnering with Disney+ Advertising through a range of tools e.g. BARB, TGI, AudienceProject and GWI
  • Use deep knowledge of BARB and Techedge to provide regular reporting, scorecards, nickable charts and competitor context
  • Work with Ad Sales teams to deliver bespoke responses to individual client needs and category specific analysis
  • Support on 3rd party measurement solutions delivering campaign effectiveness studies and primary research surveys
  • Stay updated on industry trends and emerging technologies in audience measurement

Required Qualifications & Skills

  • Experience working within a commercial media research and insights team
  • Proven experience in analysing and interpreting BARB audience data, using TechEdge to analyse industry viewership data (Viewing, Advanced Campaign Hub, CFlight)
  • Experience cross-tabbing syndicated datasets from the UK media landscape (e.g. TGI and/or GWI)
  • Inquisitive mindset to understand how advertising best delivers brand objectives
  • Motivated by understanding drivers of advertising effectiveness and customer behaviour
  • Comfortable presenting research findings to senior-level stakeholders
  • Highly numerate with ability to turn data into insights in an interesting, engaging and commercially relevant way
  • Ability to work independently and pro-actively with a high attention to detail
  • Able to manage and prioritise multiple deadlines simultaneously

The Perks

  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
  • Employee Resource Groups – WOMEN @ Disney, Disney Mosaic, Disney PRIDE, our disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Back to blog

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...