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Content Strategist & Producer, Financial Protection & Retirement Solutions and Client Solutions & Wealth Management
About the role We’re seeking a hands-on Content Strategist & Producer to support Guardian’s Financial Protection & Retirement Solutions (FPRS) and Client Solutions & Wealth Management (CSWM) businesses. Sitting on the Enterprise Content Team, you will plan, develop, and manage production of high impact thought leadership and sales enablement content in support of our brand, consumer, and financial advisor-facing initiatives. In this role you will develop research-backed narratives, original reports, articles, and other content and serve as a primary content partner for sales enablement across both FPRS and CSWM. You’ll leverage AI tools to accelerate research, drafting, and production — while driving strategic vision and maintaining Guardian’s standards for accuracy, compliance, and brand voice. You are: A strategic thinker and strong writer who can turn complex financial topics into clear, compelling content. You’re equally comfortable shaping a content roadmap, building a sharp PowerPoint storyline, and developing a polished research brief after interpreting proprietary research. You thrive in fast-paced, collaborative environments, partner well with compliance and business stakeholders, and take pride in delivering work that is both high-quality and highly usable by financial advisors and consumers. You are interested in the future of web and content production and can advocate for change based on how we show up for and in AI. You will: Plan, develop, and manage production of research‑driven thought leadership, including reports, briefs, articles, infographics, webinars, podcasts, and presentations. Serve as the lead for thought leadership sales enablement content supporting FPRS and CSWM. Partner with distribution, financial advisors, and marketing and communications teams to identify content needs, refine topics, and prioritize initiatives. Develop activation and promotional plans for thought leadership reports and create supporting materials (e.g., social copy, video scripts, tiles/graphics, and advisor communications). Write and update consumer‑facing articles across channels, including guardianlife.com and other owned content platforms. Draft landing pages, homepage and hub callouts, and related copy to support business campaigns and priorities. See content through stakeholder feedback, SEO optimization, edits, and compliance approval. Support the transition of content to new MarTech platforms, including content migration, tagging, quality checks, and ongoing enablement. Maintain and update a consumer content editorial calendar aligned to FPRS/CSWM priorities, thought leadership releases, and timely market opportunities. Monitor personal finance, retirement, wealth, and economic news to identify timely and relevant content opportunities. Review content performance metrics and advisor feedback and apply insights to optimize content effectiveness and usability. Use enterprise‑approved AI tools to support research, drafting, editing, summarization, and presentation development while maintaining quality and compliance standards. You have: Exceptional writing, editing, and storytelling skills across longform and presentation formats and experience using those skills creatively in a highly-regulated industry Familiarity with and comfort using AI tools to enhance content development and strategic thinking. Experience developing sales enablement content in partnership with distribution teams. Familiarity with SEO writing and digital content best practices, with an interest in the web of the future. Subject matter familiarity with retirement and wealth/investments, including product familiarity with annuities. Experience contributing to multichannel business campaigns with content strategy and production. Strong project and time management skills with the ability to lead multiple initiatives independently and simultaneously and the ability to shift quickly between projects and topics. Demonstrated ability to create high-impact PowerPoint decks for executive and sales audiences. Excellent written and verbal communication skills and a high bar for quality and accuracy. Education: Bachelor’s degree in marketing, business, communications, or a related field. Experience: Around 6–10 years of experience in content strategy or marketing in financial services. Location: This role is hybrid with 3 days in our Hudson Yards NY, Bethlehem PA, or Holmdel NJ office Up to 5% travel within US Salary Range: $103,450.00 - $169,960.00 The salary range reflected above is a good faith estimate of base pay for the primary location of the position. The salary for this position ultimately will be determined based on the education, experience, knowledge, and abilities of the successful candidate. In addition to salary, this role may also be eligible for annual, sales, or other incentive compensation. Our Promise At Guardian, you’ll have the support and flexibility to achieve your professional and personal goals. Through skill-building, leadership development and philanthropic opportunities, we provide opportunities to build communities and grow your career, surrounded by diverse colleagues with high ethical standards. Inspire Well-Being As part of Guardian’s Purpose – to inspire well-being – we are committed to offering contemporary, supportive, flexible, and inclusive benefits and resources to our colleagues. Explore our company benefits at www.guardianlife.com/careers/corporate/benefits. Benefits apply to full-time eligible employees. Interns are not eligible for most Company benefits. Equal Employment Opportunity Guardian is an equal opportunity employer. All qualified applicants will be considered for employment without regard to age, race, color, creed, religion, sex, affectional or sexual orientation, national origin, ancestry, marital status, disability, military or veteran status, or any other classification protected by applicable law. Accommodations Guardian is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. Guardian also provides reasonable accommodations to qualified job applicants (and employees) to accommodate the individual's known limitations related to pregnancy, childbirth, or related medical conditions, unless doing so would create an undue hardship. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact MyHR@glic.com. Please note: this resource is for accommodation requests only. For all other inquires related to your application and careers at Guardian, refer to the Guardian Careers site. Visa Sponsorship Guardian is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant. you must be legally authorized to work in the United States, without the need for employer sponsorship. Notice Regarding Guardian’s Use of Artificial Intelligence in Recruitment As part of Guardian’s job application process, Guardian may use artificial intelligence tools (“AI Tools") to automate the sorting and filtering of information provided by applicants as part of its preliminary screening. This preliminary screening may be used to help identify applicant materials and resumes relative to their indication that the applicant meets the requirements for the specific job for which they are applying, as specified in the listing posted on Guardian’s jobs website (Careers at Guardian at https://www.guardianlife.com/careers). At Guardian, we do not use AI Tools to substantially assist or replace human judgment or discretionary decision making in our hiring process. All hiring decisions will be made by Guardian colleagues. Please be aware that if you apply for a specific position with Guardian, you will have the choice of opting out of Guardian’s use of AI Tools during the job application process. If you would like to request an alternative process that does not utilize AI Tools or would like to request a reasonable accommodation, within ten business days of your position application, you must email your request to MyHR@glic.com, making sure to provide your name and job requisition identification number. Guardian will retain your applicant materials and resume and all information therefrom in accordance with Guardian’s document retention policy, a copy of which you may request via MyHR@glic.com. Additionally, at applicable times, Guardian will make public the most recent bias audit results for such AI tools, which may be found here. Current Guardian Colleagues: Please apply through the internal Jobs Hub in Workday. Every day, Guardian helps our 29 million customers realize their dreams through a range of insurance and financial products and services. Our Purpose, to inspire well-being, guides our dedication to the colleagues, consumers, and communities we serve. We know that people count, and we go above and beyond to prepare them for the life they want to live, focusing on their overall well-being — mind, body, and wallet. As one of the largest mutual insurance companies, we put our customers first. Behind every bright future is a GuardianTM. Learn more about Guardian at guardianlife.com. Visa Sponsorship: Guardian Life is not currently or in the foreseeable future sponsoring employment visas. In order to be a successful applicant, you must be legally authorized to work in the United States, without the need for employer sponsorship.